Organizers of the App Developers Conference (ADC) have added new talks for its Design & UI and Business & Marketing Disciplines, with a rapid iOS prototyping session on Ad Hoc Labs' Burner app and an executive roundtable on acquisition, retention, and monetization (ARM) strategies, respectively.
From the creators of the largest and longest-running game professional-focused Game Developers Conference (GDC), the brand new App Developers Conference (ADC) offers professionals a venue to share their knowledge about building, designing, marketing, and selling their apps. The event will commence November 5th-7th at the Los Angeles Convention Center and will be co-located with GDC Next.
The panel 'You Built an App? Now What? will review concrete examples with successful post-app publication ARM strategies. Speakers will include Peel CEO Thiru Arunachalam, Glu Mobile VP of growth and advertising Christian Limon, Deep Forest Media CEO Naghi Prasad, Tap Saloon CEO Amer Tadayon, and Netflix VP of product innovation Todd Yellin.
In 'Killing the Wireframe,' Ad Hoc Labs head of product Will Carter will share the tools and techniques used in testing his team's disposable phone number generator Burner app. He will discuss why he prefers his methods over wireframes and other design paradigms as the best strategy for small teams trying to quickly deliver innovative experiences.
These sessions join this week's announced talks, with Rotoshop animation software creator Bob Sabiston on comparing his design and UI approaches for Nintendo and Apple hardware, including Voxel for iOS and Inchworm Animation for Nintendo DSi, and Stormpath CTO Les Hazlewood on designing REST+JSON API for the Web.
All of these talks and more are now available on our expanding and interactive Session Scheduler. More talks will be continually added as the conference approaches.
Registration is now open for ADC and the co-located GDC Next, and the first 500 attendees who sign up can save over 30% on ADC, GDC Next, or a combined VIP Pass. For all the latest news on ADC, subscribe for updates via Facebook, Twitter, or RSS. Also, check out GDC Next's newest additions with Ubisoft's Jill Murray on new narrative and gameplay options for female characters in games and Gamesbrief director Nicholas Lovell on a model to welcome more players into F2P designed games.